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Salem Media Group, Inc
Account Executive Sales
$80,000
- $100,000
New York/New York/US
In office
RECENTLY POSTED
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Description
Overview:
New Business Development / Media Strategist / Account Executive
Salem Media – New York City
Overview
Salem Media of New York, home of WMCA 570am, WNYM 970am and Salem Surround, seeks an aggressive Business Development Hunter and New Business Acquisition Specialist to join our dynamic sales team. We need a relentless prospector who thrives on the hunt for direct small to medium-sized new business opportunities both locally and nationally while possessing deep digital product expertise to deliver innovative solutions that drive advertiser success.
The ideal candidate is a voracious prospector who combines the tenacity of a seasoned business hunter with comprehensive digital marketing knowledge. You will be responsible for aggressively pursuing and securing new accounts while deepening your knowledge of Salem’s multi-media marketing solutions including radio, digital, podcasting, event sales, etc.
Success in this role requires an insatiable appetite for new business development, coupled with the strategic digital expertise to identify and solve complex advertiser challenges through our comprehensive solution suite.
Responsibilities:
New Business Development & Prospecting
Aggressively hunt and prospect for local and regional business opportunities with relentless focus on new account acquisition
Voraciously pursue new business leads through cold calling, networking, referrals, and strategic market penetration
Demonstrate exceptional prospecting tenacity to reach decision makers, secure meetings, and build robust new business pipeline
Execute comprehensive market analysis to identify untapped business categories and emerging opportunities
Strategic Digital Solutions Expertise
Leverage deep digital product knowledge to architect customized marketing solutions that address specific advertiser pain points
Demonstrate mastery of digital marketing ecosystem including SEM, SEO, programmatic display, OTT/CTV, social media advertising, email marketing, chat solutions, and website development
Position and present digital solutions strategically to showcase measurable ROI and competitive advantages
Stay ahead of digital marketing trends and emerging technologies to maintain solution leadership
Account Development & Revenue Generation
Conduct thorough needs analysis to uncover client challenges and match them with precise digital solutions
Create and deliver compelling, data-driven presentations that demonstrate how our digital products solve advertiser problems
Exceed monthly, quarterly, and annual new business acquisition goals while maintaining existing account growth
Accurately project revenues and consistently surpass budget targets across all product lines
Qualifications:
Business Development Hunter Profile
Proven track record as a new business hunter with demonstrated ability to consistently exceed sales goals in competitive markets
Voracious prospecting mentality with history of building substantial new business pipelines from scratch
Relentless pursuit of new opportunities with ability to handle rejection and maintain high activity levels
Demonstrated success in converting cold prospects into long-term clients
Digital Marketing Solution Expertise
Deep, demonstrable knowledge of digital advertising products and their strategic application across various business verticals
Proven success selling comprehensive digital solutions including SEM, SEO, programmatic display, OTT/CTV, social media, email marketing, chat platforms, and website development
Ability to consultatively position digital products as strategic business solutions rather than commoditized services
Track record of using data and analytics to justify and support digital marketing investments
Core Competencies
Expert-level understanding of business categorization for targeted prospecting and solution matching
Exceptional needs analysis capabilities with ability to uncover hidden client challenges and opportunities
Superior presentation and communication skills for both individual and group settings
Strategic marketing strategy development experience for local and regional client portfolios
Professional appearance and business acumen appropriate for C-suite level interactions
Cultural competency and relationship-building skills for diverse client base engagement
What Sets Our Ideal Candidate Apart
Unmatched drive for new business acquisition combined with sophisticated digital marketing expertise
Hunter mentality with consultant-level product knowledge to provide strategic advertiser solutions
Aggressive prospecting abilities paired with analytical solution-matching capabilities
Proven ability to translate digital product features into measurable business outcomes for advertisers
This role is perfect for a business development hunter who speaks fluent digital marketing and thrives on the challenge of turning prospects into clients through strategic solution selling.
Benefits:
Competitive pay structure based on experience
Health, dental, vision and life insurance
Matching 401k retirement plan
Paid holidays and vacation time
EEO Statement:
Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place to Work” and as a “Best and Brightest” equal opportunity employer.
#advertising #sales #media #broadcast #radio #digital #marketing
#HP1
Compensation: $80k-100k salary, plus commission and bonus opportunities
Salem Media Group, Inc
Account Executive Sales
$80,000 - $100,000
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